Always Getting Better is a five-year scheme, launched by the airline to improve customer experience.
Activity for the coming year includes a price promise, whereby if a customer finds a cheaper fare they will be refunded the difference plus €5 to their My Ryanair account.
A dedicated claims team will see valid EU261 claims processed within 10 days, while Ryanair has also pledged to be plastic free in next five years.
Changes already announced include money off flights customers book hotels on Ryanair Rooms and a wider choice of ground transport with new partner Car Trawler.
Ryanair’s chief marketing officer, Kenny Jacobs, said: “We will carry 129 million customers this year and continue to be the world’s most visited airline website.
“The ’Always Getting Better’ programme, launched over four years ago, continues to go from strength to strength and we are pleased to unveil the 2018 AGB Plan today with an exciting range of environmental, service, digital, and ancillary initiatives.
“We are very pleased to announce our environmental plan which includes our commitment to eliminate all non-recyclable plastics from our operations over the next five years.
“For customers on board, this will mean initiatives such as a switch to wooden cutlery, bio-degradable coffee cups, and the removal of plastics from our range of in-flight products.
“We will also introduce a scheme to allow customers to offset the carbon cost of their flight through a voluntary climate charity donation online.
“We are also unveiling ‘Try Somewhere New’, a unique travel hub on the Ryanair website, hosting exclusive travel guides and destination videos in seven languages.
“While we continue to innovate, the one thing that won’t change will be our low fares – which we promise will not be beaten – and European customers will still enjoy the biggest and best choice of destinations, with the most on-time flights and a fantastic onboard experience, as we grow our fleet, traffic and routes.”
