LTC, which is lead by managing director Chris Lee, will work as an extension of the Orlando-based team “to provide the UK travel industry with an even more personalised service and education”, said Elaine Blazys, vice president of travel industry sales for Visit Orlando.
The tourism body added that LTC’s duties would include “implementing sales strategies and activities, supporting the trade with training, presentations and tools and ensuring the trade is kept up to date on the destination’s performance”.
Lee said: “All our staff have worked in the travel trade for many years with backgrounds in tourist board, tour operator, airline and hotel sectors. We are passionate about travel and intend to bring this passion to promoting Orlando."
