‘In Focus: Europe’ by Gold Medal and ‘Exceptional Europe’ by Pure Luxury are designed to help drive last minute 2026 bookings, and support agents with enquiries from forward-planning clients looking to secure their 2027 holiday.

For the first time in its portfolio, Gold Medal has introduced a 68-page brochure, available to order via TradeGate. Holidays included go beyond beach escapes with everything from action-packed family getaways to Disneyland Paris and luxurious golf retreats on the Algarve. Pure Luxury’s ‘Exceptional Europe’ campaign showcases a collection of the region’s most iconic and ultra-luxury hotels and resorts, hand-selected by the experts. Both campaigns come complete with destination hubs filled with inspiration, social media assets, POS materials and exclusive offers from a selection of UK airports.

To incentivise bookings Gold Medal are offering five places on a Crete and Santorini fam trip in partnership with Domes Resorts, whilst Pure Luxury bookings can be entered into a prize draw for a four-night stay at Kimpton Atlantico, Algarve. The holiday for two is offered on a half board basis with flights included.

Sarah Lancashire, Marketing & Interim Product Director said: "Europe is a major focus for us and both campaigns are designed to make it as simple as possible for agents to find the right product.

"Crucially, each campaign goes beyond the usual Europe selling tips, with specialist insight from the experts offering knowledge that can only be gained by being there. And, because at Gold Medal Travel Group we believe first-hand experience is vital to selling with confidence, we’re rewarding agents for their bookings with two exceptional incentives."

Packages can be secured with Gold Medal from £99pp deposit. Pure Luxury packages are from £150pp deposit, with the addition of complimentary UK airport lounge passes and chauffeur service. Agents can earn up to £1,500 in Farebank Rewards, with an additional £10 bonus for Domes Resorts bookings made in August.

Visit the hubs and find the full details for the incentives at goldmedal.co.uk.