Available on new bookings made between 7–12 August, 2026, the offer applies to a majority of the adult-only brand’s European programme, including its recently launched 2028 Mediterranean sailings.

It can be combined with Virgin Voyages’ current campaign, available on new bookings made until 31 August, which includes:

* A ‘Free Balcony Upgrade,’ allowing Sailors (guests) to book a Sea Terrace cabin for the same price as a Sea View cabin
* Plus, 70% off the second Sailor

The wider campaign is available across a range of 2026–2028 sailings onboard Scarlet Lady, Resilient Lady, Valiant Lady and Brilliant Lady, including voyages in the Caribbean, Mediterranean and North America, as well as Alaska itineraries.

SJ Walker, Virgin Voyages’ UK Director of Sales, said: “Europe remains one of the most exciting opportunities for our First Mates (travel agents), particularly as customers increasingly look beyond the traditional seven-night summer holiday. From longer Mediterranean adventures to discovering Scandinavia and the Baltics, our programme gives agents many more reasons to start a conversation.

“The additional Sailor Loot helps customers shape their holiday around what matters to them, whether that’s booking an unforgettable Shore Thing (shore excursion), enjoying a treatment at Redemption Spa or raising a glass onboard. Combined with our current campaign, it gives First Mates a seriously strong proposition to take to their customers.”