The multi-destination fam trip takes place from May 10 to 18 and is sponsored by Brand USA, the destination marketing organisation for the US, together with American Airlines and British Airways.
This year’s programme is the biggest yet and will take 107 agents from the UK and Ireland on simultaneous trips spanning the country before coming together for a finale celebration in Chicago. Here, the agents will share their experiences with each other with the goal of enabling all attendees to better sell the destinations upon their return.
It will be the fifth consecutive year that the USA MegaFam has run and the new itineraries for 2017 are:
· Golden Silver Sights: Explore the history and great outdoors of California and Nevada
· Trails & Treasures: Discover the natural beauty of Idaho, Montana and Washington
· Stocks & Springs: Uncover adventure in Texas, Arkansas and Oklahoma
· Pure Shores: Explore the clear waters and sandy shores of Lake Michigan
· Cultural Courses: Taste your way through the iconic cities of Pennsylvania, Ohio, Kentucky and Indiana
· Beaches and Blues: Feel the rhythm in Louisiana, Georgia, Alabama and Florida
· Northeastern Wonders: Visit the historic neighbourhoods, rolling peaks, verdant valleys and sparkling lakes of the Northeast
To be eligible to win a place, agents must book travellers on American Airlines and British Airways flights to the US from January 1 to April 3.
In addition, agents must earn as many badges on Brand USA’s official agent training site, the USADiscoveryProgram.co.uk, including a new MegaFam Airlines 2017 module.
