To win a place on the Paris-to-Paris cruise, Bailey created a 30-second video demonstrating how he was going to sell the new U brand.
The marketing executive won over the judges by performing a rap with one of his Ocean World Travel colleagues highlighting the key selling points of the new brand.
The invitation-only “sneak peek” cruise on The B will sail from October 7-11, 2017 and will also welcome nine other trade winners from Australia, Canada and the US.
Top social influencers as well as consumer competition winners will also join Bailey on the cruise. He said: “Myself and the team at Ocean World Travel wanted to create a video that was fun, unique and something which captured the essence of the U by Uniworld brand.
“This trip will only be my second river cruise, so I’m looking forward to experiencing a brand new river line.
“I’m hoping to live blog my experience on the Ocean World Travel website while onboard, so that agents and young travellers across the UK will feel like they’re part of the first journey too.”
