The fresh new look has been designed to reflect the company’s move to focus on “experience-led, packaged products”.

The operator will also launch its biggest ever TV campaign later this summer.

A key component of the new look is the use of brackets to symbolise the elements that build a personalised trip.

The aim is to make it easier for agents to highlight products that can be added to a break – which are all pre-bookable and commissionable.

Currently being delivered to agents across the UK, the new brochure features more than 575 hotels plus a “huge” selection of theatre, theme park, spa, culture and attraction breaks alongside transport options to and from destinations.

Graham Balmforth, national sales manager at Super Break, said: “The new look and feel is a natural progression for Super Break, taking us into the next phase of our growth.

“Super Break’s product has developed so much over the last few years and now over 50% of all our short breaks sold include two or more add-on elements/experiences.

“We are constantly developing new ways to appeal to customers and this brochure highlights a host of new packages that are now available. ”