Cook’s smartline Ras Al Khaimah Beach Resort, will open its doors in the emirate on November 1.
The new property will be the second of Cook’s smartline brand in a long-haul destination after the company’s smartline Eriyadu resort in the Maldives opened earlier this summer.
The announcement brings the number of new own-brand hotels announced by Cook to be opening across its summer ‘17 and ‘18 programmes to 22.
The travel giant said the new openings were part of its strategy to offer “an increased focus on higher quality holidays”.
In line with other smartline hotels, the Ras Al Khaimah Beach resort is located close to the beach and has a contemporary design.
It is 45 minutes from Dubai International airport and will boasts 253 chalets, a 700-metre private beach, three pools, four bars, a coffee shop, a buffet restaurant, a spa with sauna and Jacuzzi and inclusive Wi-Fi.
There is also a complimentary shuttle to the Ras Al Khaimah Mall.
To support the opening of the new property Cook and the Ras Al Khaimah Tourism Development Authority have extended their joint marketing agreement, which aims to increase the profile of the among European holidaymakers.