Among the new trips is a five-day Photography for Beginners escorted tour which is based in Great Yarmouth but includes tuition on digital photography during excursions across Norfolk.

The Around the World Adventures, meanwhile, lead in at £329pp for a five-day trip, based in Llandudno and include trips to the highlights of north Wales. Overseas, new tours include the option to attend the Mountains in Flames festival in the Austrian Alps, while a 120-day Grand Maiden round the world cruise onboard Cruise & Maritime Voyages’ Magellan leads in at £8,999pp.

The new tours are in addition to old favourites including the annual reunion and special interest hobby holidays.

The brochure has also been redesigned and includes information on some of the staff.

Harold Burke, Grand UK Holidays’ sales director, said: “We always like to highlight the new tours in each brochure, but for 2016, we also wanted to look back at our history and celebrate the loyalty of our staff, many of whom have been with us for decades. Their loyalty is matched by our customers, 83% of whom return each year.”