Sandals, Club Med, Trafalgar, Premier Holidays and Travelopia are among the latest tour operators to sign up to the initiative, while Fred Olsen, Uniworld, A-Rosa and Celestyal feature among the recent cruise lines to join the cause.

The initiative - taking place 2-8 November - sees suppliers offering discounts and special offers on holidays available only through travel agents.

It launched last week with 12 brands and has grown rapidly since.

Deals and booking perks from participating suppliers that agents can use to drive business are being confirmed and uploaded to the scheme’s dedicated website: holidaytohelpout.com.

All agents are able to participate - just download the specially created assets to use on your social media sites or use the window posters to tell customers you’re taking part in the initiative.

You can also spread the message far and wide about Holiday To Help Out using the downloadable local news press release. 

Keep an eye out on flymy.co.uk in the coming days as brands confirm more deals and don’t forgot to use the library of marketing assets to prepare for Holiday To Help Out Week next month.