Launching in September 2026, this exclusive culinary experience at JOIA El Mirador will showcase José Pizarro's signature approach to Spanish cuisine, centred on fresh, seasonal ingredients and local provenance.
Created around a "Root to Stem" concept, the bespoke menu will feature produce sourced from Finca El Ancón, a sustainable coastal estate in northern Tenerife, alongside wines from Altos de Trevejos, a family-run winery producing organic, high-altitude wines on the slopes of Mount Teide.
The partnership reflects Iberostar's Honest Food philosophy, which celebrates responsibly sourced ingredients, regional producers and authentic culinary experiences that connect guests with their destination.
Guests booking the experience can enjoy an intimate evening celebrating the flavours and traditions of Tenerife, with prices starting from €140 (£120) per person, subject to availability.
The collaboration also coincides with a milestone year for José Pizarro, who celebrates 15 years since opening his first London restaurant. Widely recognised as one of the UK's leading ambassadors for Spanish cuisine, the partnership marks his first collaboration of this kind in Spain.
Looking ahead, Iberostar and José Pizarro will continue their partnership with further exclusive culinary experiences planned for 2027, reinforcing the hotel group's commitment to gastronomy as a defining part of the guest experience and showcasing Spain's rich culinary heritage through meaningful, destination-led dining.
