Cruise-and-stay holidays in Florida are surging in popularity for 2025, with growing demand across all demographics. Travel agents should leverage Florida’s diverse attractions, expanded cruise options and improved accessibility to maximise bookings. Here’s how:
- Appeal to all ages: Sell packages that cater to families, multigenerational groups and younger travellers
- Promote pre/post-cruise stays: Highlight Florida’s theme parks, beaches and cultural gems
- Push Brightline train benefits: Showcase seamless travel between ports and attractions
- Sell unique experiences: Focus on local dining, events and hidden gems for extra value
- Highlight Jacksonville: Promote this up-and-coming city with historic sites and beautiful beaches
