Using the @FlyBHX handle, the new free service allows Tweeters to sign up to receive regular updates on their flight - from when the check-in opens to flight departure, plus immediate notifications of any cancellations or delays.
David Winstanley, the airport’s chief operating officer, said: “Customer Service is at the heart of everything we do, alongside safety and security, so we’re proud to be able to offer our customers this new innovative service that gives them the information they want in the way they want to receive it.
“FlightSmart allows passengers to enjoy their time at the airport, making the most of the facilities, rather than constantly looking at the flight screens. It will also allow friends and loved ones to track flight statuses and we hope to be able to roll the service out through other social media channels in the very near future.”
Travellers will be able to sign up via the airport’s website or personal Twitter account. In addition to receiving flight information, other messages will be issued by the airport highlighting important information and commercial offers.
The service is offered by BizTweet. Founder and chief executive Paul Brugger said: "I’m delighted Birmingham, our third and largest UK airport customer, has chosen BizTweet to provide passengers with real-time personalised information direct to their mobile devices by social media".