It will now be able to offer B&Bs and independent hotels, as well as castles, windmills, yurts and converted train carriages, via Ryanair Rooms following its tie-up with online booking specialist eviivo.
Eviivo has a 6,200-strong customer base of boutique independent hosts and hoteliers, which can now offer their rooms directly to Ryanair’s 120 million passengers when they choose to book their accommodation through Ryanair’s website.
Eviivo claims its all-in-one cloud-based booking service enables smaller independent hotels to "compete on an equal footing with leading hotel chains online".
Thomas Messett, chief marketing officer at eviivo, said: “We’re delighted to be bringing the best of independent accommodation to Ryanair’s customer base. A stay in a unique B&B or independent hotel is often a richer and more memorable experience, and we believe our customers represent the very best of hospitality. This new partnership will enable even the smallest of B&Bs to sell their rooms directly to Ryanair’s extensive international customer base for the first time.”
Greg O’Gorman, director of ancillary revenue at Ryanair, said: “We are pleased to be working with eviivo to expand the accommodation booking service we provide our passengers through Ryanair Rooms. The partnership will give our customers direct easy access to a diverse portfolio of exceptional accommodation."