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Agents should be able to up their selling power thanks to a new online tool being released in Northern Europe by Travelport.
Travelport Business Insights was originally launched in Asia to meet client needs and is now being introduced in the UK.
The programme takes data from both traditional and non-traditional travel sources and using, analytics, organizes the data to highlight key insights and trends.
Travelport Northern Europe manager Simon Fergusion said the results can be used in a number of ways too, from improving sales and consultant performance to how to improve traveller productivity from a trip.
He added: “Our customers have told us the volume of data available to them is dramatically increasing but so too is the time and cost of interpreting it.
“We have developed Travelport Business Insights to help our customers make business decisions that can improve revenue, enhance customer service and reduce operational costs by not only aggregating travel data from multiple sources, but transforming the information into insights and providing businesses with a competitive edge.”
