AVIAREPS will provide sales, marketing and reservation support across the UK, Germany, Italy, the Czech Republic, Hungary and Poland, increasing Jazeera's ticket sales and reach among leisure and business travellers, while working with travel agencies, tour operators and corporate partners to build brand awareness.

AVIAREPS UK will support the launch of Jazeera's new Kuwait City-London Luton service, starting 8 July with four weekly flights, increasing to daily from 1 August. The deal comes as Jazeera strengthens connectivity between Kuwait and Europe, including Milan Bergamo and Budapest.

Martijn Strijker, Executive Vice President Europe at AVIAREPS: "We are pleased to welcome Jazeera Airways to our growing airline portfolio. The airline has built a strong reputation for reliable, affordable travel while continuously expanding its network. With our experienced local teams, we look forward to supporting Jazeera Airways' commercial growth and strengthening its presence across the UK, Germany, Italy, Poland, Hungary and the Czech Republic."

Barathan Pasupathi, Chief Executive Officer of Jazeera Airways: "Europe represents an important growth market for Jazeera Airways as we expand our network and strengthen Kuwait's connectivity with key international destinations. Partnering with AVIAREPS enables us to deepen our presence across strategic markets, strengthen relationships with the travel trade, and support our long-term commercial growth ambitions, further positioning Kuwait as a key hub for travel, tourism and business connectivity."

Operating since 2005, Jazeera Airways serves more than 60 destinations from its own Terminal 5 (T5) at Kuwait International Airport, and continues investing in fleet growth, digital innovation and customer experience to meet demand for affordable travel.