EasyJet Holidays soft launched to the trade in August rolling its product out to “a handful of initial partners”. 

It has since ramped up its exposure – appointing Brad Bennetts as head of distribution in September – with the Advantage partnership now adding around 600 agents to its network.

Trade partners will be provided with dedicated training, webinars and marketing materials. They will also have access to easyJet Holidays’ trade portal and the operator’s trade support team offering help and advice over the phone. 

Bennetts said: “We’re delighted to welcome The Advantage Travel Partnership to the easyJet Holidays trade team, especially because now, more than ever, we know people are looking to their trusted travel agents to help with holiday bookings.
 
“We only launched to trade in August and we’ve been blown away by the response and support we’ve seen so far. We look forward to onboarding Advantage members and working collaboratively to attract customers to easyJet Holidays with our selection of great-value breaks and industry leading customer flexibility.”
 
Advantage’s head of commercial John Sullivan added: “We’re really excited to be working with easyJet Holidays and providing our members and their customers with more choice and great-value product from a widely recognised and respected brand.

“Our partnerships are more important than ever and we’re delighted to offer our members the opportunity to grow their business by offering easyJet Holidays.”