The company’s USA Holidays by JTA will include the launch of a 20-page brochure, which will also be available as an electronic brochure.

Dave Green, JTA’s head of tour operations, said: “JTA has always been strong to the US and with our excellent relationships with leading transatlantic airlines and this year’s sales continuing to grow, we felt it was the right time to capitalise on the opportunity.”

The new programme includes beach and city holidays, fly-drives and cruise-and-stay itineraries.

“This brochure can only display a snapshot of our US product range, but as we have built an amazing network of product supply throughout the US,” added Green.

“We have access to the best hotels, tour-providers and cruise lines, meaning we can deliver a huge range of high quality, tailor-made holidays at the right price to satisfy the demand from our loyal agents.”