Jones joins Balkan from Newmarket Holidays where he worked for more than 25 years, latterly as the operator’s air and cruise product director.
Prior to joining Newmarket, Jones worked for Cosmos Holidays.
He will oversee all product and commercial activity at Balkan, and has been tasked with growing the specialist’s product range and passenger carryings.
"Balkan Holidays has been a market leader for many years and I am very excited to be joining such a well established and successful company," said Jones.
"I very much look forward to growing the business and being part of the company’s future growth."
Alexander Stoyanov, Balkan managing director, added: "Andy joins us at a perfect time as we look forward with bold plans for both our product offering and increasing passenger numbers, he will be an integral part of how we achieve these."
