The move into New York and Las Vegas will give travel agents and other partners the opportunity to sell popular attractions and shows such as Cirque du Soleil as part of a package.
Agents will be given access to multiple seat locations and price points with fast confirmations, while tickets will be available via API, white-label and from the Encore team. Broadway tickets will be available at WTM London with New York sports and attractions tickets available shortly after and Las Vegas following in early 2020.
Encore head of sales Jo Bachelor said: “It’s going to be a game changer, a way for operators and agents alike to add value to their clients’ trips while at the same time increasing revenue from incremental ancillary sales.”
The news comes as Encore also announces it will start accepting Chinese methods of payment early next year after seeing a 230% increase in Chinese ticket sales since 2017.
